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The odds are stacked against us. Cheap food, hectic schedules, and social pressures place us in a daily battle against a world designed for weight gain.
It’s everything Buffet Boy represents: a decadent mix of creamy eclairs and buttery cinnamon buns. He’s the personification of food prevalence, and he’s always there.
We’re set up for failure and entwined in a never-ending cycle of weight gain and guilt. Even in today’s obesogenic environment that Buffet Boy represents, harmful myths around obesity and willpower continue to prevail. It’s a problem that demands reform of the relentless flood of ads, promos, and marketing tactics.
But we can’t change the world, so what can we do?
This is where our protagonist Lisa comes in: a high-flying partner at an architectural firm. For too long, she’s endured Buffet Boy’s relentless mockery. But enough is enough. With Numan’s Weight Loss Programme, she finally takes a stand: “Not today, Buffet Boy.”
While Buffet Boy is a worthy opponent, he's not invincible. With Numan’s Weight Loss Programme, you can take control of your health. It uses clinically proven tools to help you lose up to 50% more weight than dieting alone.1
He’s still there - lurking, prowling, haunting. But with Numan on your side, Buffet Boy doesn’t stand a chance.
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Written by Numan Editorial
/ "Luke")
